QA Testing for Creative Social Networking Platform

Social media App QA Testing

Introduction

Over the years, we have been approached by one of the leading business owners in the field of social media. When they approached us for comprehensive testing of their new and innovative app, we were excited to take on a new challenge in the niche market of revolutionizing collaborative ideation. The client was aiming to blend dynamic engagement on social networking and the intricate functionality of a solution search engine. In other words, they were aiming at fostering the co-developing of ideas. However, during our rigorous QA testing procedure, we were able to identify certain bottlenecks that were hindering the app from offering a seamless user experience. These areas of improvement included refining the search functionality, improving the real-time collaboration tools, optimizing mobile responsiveness, and enhancing content moderation. Once these areas were improved and bottlenecks were fixed, the client’s expectations were not only met but also exceeded. 

Services Offered

After assessing the app, we realized that there were some key areas of enhancement that the app required. Based on those necessities, we offered the following services from our end:

  • Search Functionality Enhancement
  • Real-Time Collaboration Tools Optimization
  • Mobile Responsiveness Optimization
  • Content Moderation System Development

Customer

The client is an innovative tech startup that is focused on building a dynamic platform for ideators and creative people in the field. Standing at the intersection of social networking and collaborative innovation, the client aims to revolutionize the process of developing ideas, sharing concepts, and bringing them to life. The company, though new, aims to provide a cutting-edge digital platform to connect creative individuals, facilitate seamless exchanges, and enhance innovative concepts. Our client leverages their innovation on the power of community-driven insights, and robust technological solutions. The main goal of our client was to become a leading resource for users looking for creative ideas, or complex solutions, catering to the needs of developers and entrepreneurs all across the globe.

Challenges

During the assessment process of the app built by our client, we faced a bunch of challenges. They are:

  • The search functionality as built by the developers was unnecessarily complex. It caused difficulties in developing an algorithm that could solve complex queries, by providing relevant results. To achieve that balance in speed and accuracy of results was something that we opted for primarily with this project.
  • Integrating data synchronization across various user interactions to offer a seamless real-time collaboration. There were several issues that our team of experts identified regarding concurrency, data integrity, instant updates, etc. 
  • Optimizing the app’s functionality concerning a large number of devices, platforms and operating systems was also another important challenge. The success of the app was wholly dependent on the number of users it can cater to. So it was crucial to ensure that the app appealed to a large number of users with its sleek design and seamless functionality.
  • Lastly, implementing an effective content moderation system was extremely crucial in a project like this one. So we were faced with challenges including the need to balance automated filters with human moderation to maintain content quality without compromising creativity. 

Solutions

According to the challenges we faced during our QA testing process, we were able to offer the following solutions:

Enhanced Search Functionality

  • Algorithm Optimization: As our first step to tackle the search functionality issue, we started refining the search algorithm for its precision and speed. In this process, our team had to implement advanced search algorithms like ElasticSearch. The purpose of this integration is to provide efficient indexing, and query capabilities, improving the relevancy and speed of the search results. 
  • User Feedback Integration: To improve search parameters and result accuracy, our team of experts developed a user feedback loop. By integrating this into the app, we were able to identify or gather feedback on the accuracy and relevancy of the search results.
  • Continuous Testing and Iteration: Our team of testers made the search functionality of the innovative app go through rigorous automated and manual testing. It was done to ensure that the app is built robust, and would react in the same way in the real-world search patterns across a variety of data sets.

Real-time Collaboration Tools Optimization

  • WebSockets Implementation: To improve the real-time functionality of the app we implemented WebSockets into the application. Owing to this implementation, the app was now ready to provide a full duplex communication channel. It was better than the single, long-lived connection as it allowed more interactive and real-time user experiences.
  • Data Synchronization: For caching and session management, our team of experts decided to implement technologies like Redis. The purpose behind this integration was to ensure that the data remains consistent across the different user sessions and implement a robust background architecture. 
  • Stress Testing: To ensure that the real-time collaboration tools are working perfectly fine for the end-users, we also, strategically, opted for stress testing. It helped us understand the performance of the app under extreme load and simultaneous user interactions.

Mobile Responsiveness Optimization

  • Responsive Design Techniques: To ensure that the app offers robust mobile responsiveness, we utilized CSS media queries. It ensured that the app could adjust smoothly to different screen sizes, orientations, and sensitivity.
  • Performance Optimization: To reduce load times for the app our team of testers implemented some lazy load techniques and optimized images. It improved the mobile responsiveness of the app.
  • Extensive Device Testing: Lastly, we tested the app across a variety of devices, platforms, and operating systems to ensure that the app responded in the same way, with the same speed and accuracy across all popular devices. 

Content Moderation System Optimization

  • Automated Filtering Algorithms: To create a robust algorithm our group of testers helped implement an automated and advanced algorithm that can filter out inappropriate content based on regulatory directions. This regulations are based on predefined rules and machine learning patterns. 
  • Human Moderation Interface: Through the process of optimizing content moderation we were able to help the team of developers create an intuitive moderation dashboard. By implementing this feature into the app we were able to allow quick review of flagged content. It helped improve the moderation process too.
  • Community Reporting Tools: Since the app is mainly centered around community-based information and solutions, optimizing the tools that report such functionality was crucial. By doing so, we were able to enhance the quality of the platform.

Results

As a result of our QA testing and validating process, this is what we could achieve:

  •  With our extensive testing and experimenting with the search functionality of the app, it showed an improvement of up to 50% in response time and 40% in the accuracy of search results.
  • Implementing WebSockets, optimizing data synchronization, and real-time collaboration features, the users faced up to a 60% reduction in the latency rate of the app. Plus, there was a feedback rate of 90% user satisfaction after the optimizations.
  • Mobile engagement of the app improved by 25% across various devices.
  • Responsiveness and load times improved by 30% across different devices and platforms.
  • Due to content moderation system optimization, there was a decrease of 80% in inappropriate and inaccurate content from the platform. 

After hiring Inevitable Infotech for our app testing services, we have seen a significant improvement in our app’s performance and user satisfaction.

Tools and Technologies Used

Here are all the tools and technologies that our team of testing experts and engineers used, to complete this QA testing procedure.

 

Service Provided Tools and Technologies Used
Search Functionality Enhancement ElasticSearch, Apache Solr
Real-Time Collaboration Tools WebSockets, Redis
Mobile Responsiveness Optimization Adobe XD, BrowserStack, Google Lighthouse
Content Moderation System AWS Comprehend, Custom ML Algorithms
Automated Functional Testing Selenium, Appium
Performance Testing JMeter, LoadRunner
Security Testing OWASP ZAP, Fortify
Usability Testing UserTesting, Lookback
Cross-Platform Compatibility Testing Sauce Labs, BrowserStack

 

Social media App testing Case study featured image

QA Testing for Creative Social Networking Platform

Learn how our QA testing enhanced a dynamic platform for ideators and creatives, helping a tech startup revolutionize social networking and collaborative innovation.